Wednesday, February 8, 2017

Aditi Rao Hydari launches Avon True Makeup Range in India on Facebook Live!

Avon, the women’s beauty brand that has been giving beauty a purpose since its inception, launched its coveted range – Avon True through Facebook live. For the first time, ever, Aditi Rao Hydari, the brand ambassador introduced the range to thousands of consumers by going live via Facebook.

Infused with True Color Lock technology, the range promises solutions that offer the exact colour as shown on the palette. Not just this, the line offers uncompromising, ultra-pigmented color that applies effortlessly. The new line contains self-renewing pigments which results in lasting color output and includes mascara, lipsticks, kajal, nail paints, foundation, eye shadow etc.  

Commenting on the launch, Aditi Rao Hydari says that, “AVON True is a brand which stays true to what it says – effortless, trusted and lasting. I am a big believer of AVON makeup products & initiatives. It is a beauty brand that keeps its promises. In my schedule I need products that I can trust. The make-up range has vibrant intense colors that give you the look you want to achieve. Bold, intense kajal that stays for 12 hours, Avon True Lipsticks that guarantee true colour in an incredibly smooth feel with instant hydration, Weightless Mascara that delivers upto 15 x, this is a range that women are going to love!”

Swati Jain, Marketing Head, Avon India, avers, “Avon is a company that for 130 years has proudly stood for beauty, innovation, optimism and above all for women. We are delighted to launch Avon True - a superior makeup line that comes armed with the True Color Technology. Our motto Beautiful Promises Kept captures a simple truth: when you feel more beautiful, you see more beauty and create more beauty around you. And the Avon True Range is a makeup range that offers you products that do what they say!”

Avon True Digital Launch saw Aditi interact with the audience in a fun and quirky way. She played engaging games like Truth or Dare, and other contests to keep the audience entertained throughout. The Avon True digital launch stirred excitement among the audience and during the FB Live #AvonTrue also trended on twitter. Through this endeavor, Avon India aims to keep the beautiful promises and offer products that are of international standards in a rational price range.

Sadhana Jejurikar lends her magical voice for Hariharan’s latest track Haule Haule

Maverick singer-composer Hariharan has come up with his latest love track Haule Haule. The song is presented by T-Series and has been sung by singer Sadhana Jejurikar. Featuring models Niiya Kumar and Nitish Kapoor, Haule Haule is a breezy romantic song which highlights the mystic element in a romantic relationship.

The music video was launched in Andheri and a special preview was held for the gathered media. Making of the song was also screened at the launch event. Singer-composer Hariharan was present at the launch event. Akshay Hariharan has worked on the arrangements of the track while Sahil Sultanpuri is the lyricist of the song. The music video is directed by Vivek Gupte.

Pandit Vishwa Mohan Bhatt, Ghazal singer Penaz Masani and well-known Marathi actor Ramesh Bhatkar too attended the event.

A Ghazal singer by profession, Sadhana Jejurikar has achieved many milestones in her career. The latest being the well-loved album - Duaa (along with Maestro Ghulam Ali Khan). She is also a co-author of a biographical book 'Ghazal Wizard - Ghulam Ali' released by Times Publication. Sadhana has been singing in the Ghazal genre for AIR, Indore since 1992. Sadhana also participated in the musical reality show, Sa Re Ga Ma during the year 1996. She has performed on stage nationally and internationally along with various artists.

Sadhana has twice won the Madhya Pradesh Government's Lata Mangeshkar District Award and has been singing with All India Radio since 1994. In 2014, she was also bestowed with the Vikram Award in her home town. She has performed all over India and abroad with many artistes. She has also sung for a few films & music albums in various languages.

Sunday, February 5, 2017

“Sandhya - An Awakening” wins Best Film & Best Story award at 4th DIFF 2017

It seemed to be the perfect evening (29th January 2017) for team Sandhya - An Awakening at Lalit Narayan Mithila University, Darbhanga where the 4th edition of the Darbhanga International Film Festival 2017 was being held. The short fiction directed by Mohan Das was not only adjudged the Best Film in the shorts category, but it went to bag the Best Story award too. While Sumit Bansala, the producer of the film went on stage to receive the Best Film award, Mohan Das took a bow for the Best Story along with his producer.

“It’s a great feeling to have won not one but two awards - Best Film and Best Story for the very first production under our banner Sumit Uday Films. Though I was pretty sure that the film would fetch us awards, still I was keeping my fingers crossed. I am grateful to the jury of DIFF for the awards,” said Sumit Bansala. “I still remember the first time I had heard the story of Sandhya and I had decided then itself that I would be doing the film. The story is jointly written by Suren Kakkar and Mohan Das (who also directed the film) and focuses the status of women in a patriarchal village society. It also bears resemblance to real-life instances of gender imbalance and economics, fraternal polyandry, bride buying and rape in remote parts of rural India.”

Director Mohan Das who is also credited with the Best Story award says, "It will come across as a shocker to those traditional Indian audiences who have grown up on the staple diet of sugar-coated romances and feel-good cinema. You ought to have a strong stomach to absorb a film like Sandhya. With this film, we wanted to examine the emotional and psychological impact of a girl in a village society where in the garb of rituals and traditions, fraternal polyandry is a norm with the social pillars even supporting it.”

Sumit Bansala says that Sandhya is an awaited treat in store for all those who love cinema for a cause. “While Indian weddings are a beautiful, soulful affair, filled with ancient traditions and rituals which claim to bond the husband and wife, there are still some traditions that are dated. Keeping up with the times, such wedding traditions and cultures should be done away with as some of these sexist traditions may scar a girl’s mind for life. By showcasing the cause of worry of such sexist traditions, the film will be an inspirational story of how a single girl fights against such societal norms to get herself justice,” added Sumit.

The film have been shot at real time locations in Meerut, Mawana, Nangla Jamalpur, Deobandh and other parts of western Uttar Pradesh. Though this story is fictional, it is based on many of the incidents reported in main stream media. Also the central plot of the film is in sync with the recently enforced “Beti Bachao Beti Padhao” movement.

Mohan Das adds: “To jolt one out of his or her senses, Sandhya is going to make one think as there is nothing intrinsic linking any religion with any act of violence. Evoking a wide variety of emotions - anger, rage, antipathy, disgust, abhorrence, revulsion as well as anxiety, Sandhya is also an eye opener to those who are willing to fight the system and ban the practice. Her exemplary courage can be a pointer that could change girls' lives in such a polyandry and bride buying society.

Sandhya - An Awakening stars Anurag Tomar (Prince), Suren Kakkar, Sumit Bansala, Siddhant Somal, Gourav Chaudhary, Kaavya Kaushik, Anita Pundir, Alpana Mathur, Sandeep, Bittle Rastogi, Suman Somal and Kaushiki Rathore. Based on a story screenplay by Mohan Das & Suren Kakkar, the camera was handled by Dinesh Radhe Shyam Grover, editing by Nakkul Prasad, music by Shankar Dey as well as graphics and vfx by PNP Studios.

“With this film, Sumit Uday Films has tried to reach out to people around the world drawing their attention to support the movement of educating every girl child in India to secure a better future”, concludes Sumit Bansala.

Saturday, February 4, 2017

Teaser poster of Patel Ki Punjabi Shaadi is out

Weddings in India are not just about two people getting married, it is also the union of two families and many times coming together of two cultures. While Indian weddings are a grand thing, Punjabi & Gujarati shaadis are larger than life, glamorous and a fun affair! Upcoming film Patel Ki Punjabi Shaadi will also explore these two rich cultures however with a sweet ‘n’ naughty clash, the teaser poster of the film reveals.

Rishi Kapoor and Paresh Rawal starrer Patel Ki Punjabi Shaadi’s teaser poster is out and promises a lot of fun. The film collaborates two fine actors of Bollywood - Rishi Kapoor and Paresh Rawal, who interestingly belong to two different rich backgrounds in real. Both of them last worked in Damini, almost 24 years back. Vir Das and Payal Ghosh play young lovers while the film also has Prem Chopra, Jinal Belani, Divya Seth, Bharati Achrekar and Tiku Talsania in pivotal roles.

Written and directed by Sanjay Chhel, produced by Bharat Patel of Bholenath Movies, the music of the film is given by Lalit Pandit and Uttank Vora.

Pop Star Arjun Kanungo’s Ek Dafaa Video has the cutest chemistry and we are obsessed!

You are about to become a huge Arjun Kanungo fan after watching this video. Most of the past few months heart throb Arjun has been teasing his fans with the upcoming song the audio of which was released on Jan 13. Within hours the song was trending on social platforms and fans went crazy.

Today, he released the official video for ‘Ek Dafaa’ and we are spell bound. The narrative is about a couples memories and the small moments they experience together that they cherish for a life time. The best part of the video is the suave Arjun Kanungo and how he always manages to impress us. His looks are definitely a thumbs up but this time he also exudes some great acting skills! The video also features the gorgeous Russian model Kseniia who definitely adds the sizzle!

Says Arjun, “ aadhaa adhura mein, tere bina tere siva! This is for my fans, thank you for being you. Hope you like it!  Watch, share and enjoy…”

Adds on Rohan Jha, Head Pop Sony Music India,“ When we were working on the song we knew the look and feel that we wanted to explore for the video. Arjun and Kseniaa look good together and we are confident fans will love it.”

The video is exclusively on Dekkho platform for 5 days post which will be available on Sony Music’s YouTube Channel. The overall classy and stylish look of the video will definitely get his fans to watch on loop. Also, we believe if 2017 will be known for anything it would be for this oh so cute song video, watch now!

Amazing Thailand welcomes the tourists by offering unconventional activities this February

The month of love is here and with its onset, Amazing Thailand brings in some of the distinctive, quirky and one of its kind events & activities for the tourists to indulge in. 

Make this Valentine’s Day perfect for you and your partner to tie the knot, by opting for the ‘Underwater Wedding Ceremony 2017’. A Thai wedding ceremony of pouring luster water and a marriage registration underwater, is all you need to make your wedding unique and out of the box. The Trang Underwater Wedding Ceremony is scheduled from 12th to 14th February 2017.

For the sports lovers & health enthusiasts there is ‘Bangkok Marathon’, one of the popular marathons scheduled for 5th February to unleash and experience the thrills.  The route has been planned in such a way that it provides amazing views of the city as runners run towards the river. The scenic route takes in many of Bangkok’s historical landmarks and some of the diverse ethnic communities in the city.

That’s not all. For the nature lovers, there is 41st Chiang Mai Flower Festival from 3rd – 5th Feb. Living up to the name ‘Rose of the North,’ Chiang Mai organizes the Chiang Mai Flower Festival to showcase its beautiful flowers and decorative plants which are in full bloom towards the end of the winter season in early February. Suan Buak Hat Park is transformed into an open-air exhibition centre where the tourists can find a magnificent tapestry of floral splendor that blankets the land. Orchid lovers should not miss the opportunity to see a variety of beautiful orchids grown by locals. The festival also features flower-decorated floats that parade around the city showing the vibrant colored flowers as well as dancers in traditional costumes.

Highlighting some of the incredible events, Ms Soraya Homchuen, Director of the Tourism Authority of Thailand in Mumbai, commented: “Thailand as a destination has witnessed immense growth and popularity in the past few years. At Tourism Authority of Thailand (TAT) we strive to curate events and festivals that cater to people from various age groups and with varied interests. With our remarkable events like the ‘Underwater Wedding Ceremony 2017’ and the ‘Bangkok Marathon’ we aim to expand our horizons in terms of travel and tourism experiences.”

So come to the amazing land of smiles and make the month of love special with your special someone!

1MN views in less than 12 hours for the song promo of Mani Ratnam & A R Rahman’s ‘Azhagiye’

When A R Rahman and Mani Ratnam get together then the music created is something that will blow your mind! Mani Ratnam’s story highlights the songs and A R Rahman’s songs bring the script to life.  And we say this with the release of ‘Azhagiye’ from the film that is so refreshing and new that it brings a smile to your face.

A minute teaser that was released on VEVO by the label Sony Music on Wednesday has registered more than a million views already. The song was also released in Telugu as ‘Hamsaro’ from the film titled Cheliyaa.

Says Ashok Parwani, Head Sony music South, “We knew the day we heard the song that it will cut across geographies and create a crazy momentum amongst fans like it already has. We are extremely happy with the response and awaiting to release the next song soon.”

‘A Minute of Azhagiye’ includes constant clap beats and a gentle loop of guitar strums. Featuring Karthi & the gorgeous Aditi Rao, the video is what love is all about. The track is a hummable romantic duet with a touch of western fusion.